In order to Price your product accordingly and in-line with what your market is willing to pay, you’ll want to consider what it costs to provide your products and services, plus all the other costs of doing business that come along with it.
Learn what your competitors are charging for similar services or products. Be mindful of how much your product or service goes for in other marketplaces as well, and learn about who makes those purchases. Having this information will help you determine if you should do premium, penetration, or economy pricing.